Recently. We have been asked some questions over and over again, at ADE. Yes, you can call it Frequently Asked Questions. We have taken the liberty to compile and respond to some of them. Feel free to mail us, email@example.com if you have more questions or clarifications.
For some reasons, we happen to be different things to different people. Digital Marketing Agency. Developers. Digital Strategists. Designers. Brand Consultants. Interesting right?
We like to call ourselves a Digital Business Solutions firm because we always endeavour to connect our services and solutions to business growth; whether it’s in digital marketing, development, an advertising campaign, consultancy or design.
At ADE, we seek to leverage on the expanding reach of digital capabilities in Africa for every project. Our strength is in our ability to build digital marketing solutions on the foundation of data, real traceable consumer insights and creativity. We’re Digital Partners for Growth.
It’s tempting to say YES! However, this is something you’ll have to decide for yourself.
We are loved by many; certainly not all. In truth, we aren’t good “order takers”, if you need someone to simply follow instructions, we’re not the ones to call. We are not a ‘typical’ digital marketing agency.
Those who love us have great respect for professionalism, research and best practices. They are willing to pay for strategy and insight. They appreciate candid feedback and reviews. They love to have direct access to the people doing the work. They appreciate flexibility and are ready to break-a-leg, if need be.
They choose to see us as friends or partners rather than vendors.
We start with a discussion not necessarily a document. We need to know (in simple plain language) what your current brand or digital marketing challenges are. Then we request to do a research, proposal, survey or analysis as the case maybe. The insights found in relation to your challenge will likely determine our engagement model.
We place high emphasis on timely responses and honest feedback.
We really would love to get started with you.
Recent studies show purpose-driven brands are measurably more successful. We work with organizations that are ready to discover, embrace and enhance their purpose and dive into a digitally connected world.
Forward thinking, determined, passionate and ambitious clients. The industry, business size or budget doesn’t necessarily affect the clients we choose to work with.
Our clients are mostly committed to moving forward, regardless of the status quo. They have a good understanding of what they intend to achieve and provide quality feedback. Quite importantly, they want ‘better’ campaigns, audience, platforms, solutions and they are willing to make the sacrifice to achieve that.
However, it’s in our practice to honour pitches with clear assessment criteria and best practice.
Also, RFPs (standard) are quite ineffective in our business. A meeting or even a phone call sometimes work better. It’s about finding a team with deep expertise that can understand what you do—and that you can trust. If you think we might be right for you, just call us at 01 2916017 or email firstname.lastname@example.org.
Every project comes with its unique objectives, audience and milestones. Hence, it’s quite difficult to define what an ‘average digital marketing’ project cost is. However, one great benefit of digital is that ‘reasonable’ budget can achieve something meaningful.
Also, while we have a number of ‘one-off’ projects; we encourage longer engagements to help maximize the digital space possibilities and effectively measure growth.
We are a small team. Yes, we are. However, with a network of partners and collaborators globally.
We hate bureaucracy and unnecessary hierarchy. Our clients demand access; almost 24/7. We give our clients direct access to the people who do the thinking and the work. Speed is also a critical element in our work. Our team size enables us meet the incredible deadlines we are faced with.
Successful digital projects don’t come easily, but by keeping a close (smart) team and communicating clearly, we’ve been able to help businesses address their audience effectively.
Amazingly. We have been asked this question quite often. ADE is NOT owned by any company.
ADE was founded by Michael Ebia and Samson Aligba; our CEO and CIO respectively. They have been in the advertising, digital marketing and tech space for about a decade now and they have seen how brands and businesses struggle to be visible in their market and the challenges they have had in marketing their products and building communities on the ever expanding digital sphere. The passion to solve ‘marketing inefficiencies’ for businesses and brands in Africa led to the creation of ADE.
ADE Digital Media Ltd is a registered business in Nigeria (RC 1223296) with individual investors across Africa; with a global network of advisers and Board of Directors.
Truly. Whatever we say about ADE will sound like a sales pitch (we are in marketing after all). So, we’ll let those who have experienced our service share their experiences and results.
Kindly give us a call on 01 2916017 or email email@example.com and we’ll connect you with some of our existing clients you can speak with directly.