Samson Aligba


Samson Aligba // Chief Innovation Officer & Co-founder

Aligba leads the technology and innovation assignments for our client engagements at ADE and ensures team members and partners produce high quality digital solutions.

A creative director and new media applications thought leader, passionate about how brands are built out of unique ideas, and how technology plays its role. With a background as an accomplished application developer, design expert and experience in multiple platforms, Samson brings deep technical expertise in solutions ranging from Content Management Systems, analytics and data insight, product design, developmentĀ and systems integration. Prior to co-founding ADE, he led design and strategy at Brand Effectiveness a media strategy and design agency.

He is also the Chief Product Officer and founder of an event promotion and attendee management platform. Having a background in computer science and engineering and his passion for media technology, he meets with business leaders, entrepreneurs and start-ups, helping to fine-tune brand identities and business models. In 2014, he was acknowledged as one the 100 most innovative in the Nigerian Tech Space.

When Samson’s not innovating and running the technology team you can find him watching sci-fi, taking photographs or spending time with his lovely wife.